One Impulse is a contemporary brand and the name originated from the fundamental aspiration to bring together and embrace diversity and cultures across the globe. The term "impulse" represents a powerful and spontaneous urge or longing to take action, which precisely reflects our core values. One impulsive wave or movement that is not symbolized by separate individual qualities but the combined and integrated qualities of all.

One of the most powerful identification traits include race, culture, and lifestyle therefore embracing all of these components in fashion supports the movement of change and worldwide unity. This is essential in a world which is so divided by prejudice, skin color differences and racism, however we have decided through One Impulse to make our voices heard and make a difference.